Pricing
Start free.
Scale when it works.
Free AI audit on every submission. Connect your GA4 for a deeper read. Upgrade when you're ready to run experiments or hand it all off.
A full AI audit of your site, delivered personally. No credit card. No commitment.
- Full site crawl + audit
- Full findings + revenue impact
- Delivered to your inbox
- North AI (3 queries/mo)
Intelligence
AI insights layered on top of your existing test stack.
- Full site AI audit
- GA4 + Clarity integration
- Conversion signals dashboard
- CRO roadmap (read-only)
- North AI (20 queries/mo)
- Works with VWO, Optimizely, etc.
- 1 site
Self-Serve
Full platform access. AI does the research and experiment design — you configure, launch, and own the results.
- Everything in Intelligence
- 10 concurrent experiments
- AI hypothesis + variant gen
- Experiment auto-launch
- Revenue attribution
- North AI (50 queries/mo)
- 1 site
Managed
A Compound operator handles setup and every experiment. You stay in the loop via Slack.
- Everything in Self-Serve
- Compound operator manages everything
- Unlimited concurrent experiments
- Weekly strategy + review
- Landing page optimization
- Slack / async support
- Up to 3 sites
Scale
Full-service CRO. Strategy, execution, and reporting — fully handled by our team.
- Everything in Managed
- White-label client reports
- SEO content pipeline
- Weekly performance calls
- Priority SLA support
- Unlimited sites + clients
Agencies, in-house teams, and brands running more than 3 sites. White-label dashboard, SSO, custom SLAs, dedicated CSM.
- Unlimited sites + team seats
- White-label dashboard
- Custom data connectors
- Dedicated CSM
- SSO / SCIM
- Custom SLA
Annual billing saves 2 months.
Everything included
| Free | Intelligence | Self-Serve | Managed | Scale | |
|---|---|---|---|---|---|
| Research | |||||
| Full site AI audit | ✓ | ✓ | ✓ | ✓ | ✓ |
| Conversion opportunity ranking | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited |
| Revenue impact model | ✓ | ✓ | ✓ | ✓ | ✓ |
| Funnel drop-off analysis | — | ✓ | ✓ | ✓ | ✓ |
| Competitor research | — | ✓ | ✓ | ✓ | ✓ |
| Analytics | |||||
| GA4 integration | ✓ | ✓ | ✓ | ✓ | ✓ |
| Microsoft Clarity integration | ✓ | ✓ | ✓ | ✓ | ✓ |
| CRO signals dashboard | — | ✓ | ✓ | ✓ | ✓ |
| Experimentation | |||||
| Concurrent experiments | — | — | 10 | Unlimited | Unlimited |
| Compound operator manages tests | — | — | — | ✓ | ✓ |
| AI hypothesis generation | — | — | ✓ | ✓ | ✓ |
| Variant code generation | — | — | ✓ | ✓ | ✓ |
| Experiment auto-launch | — | — | ✓ | ✓ | ✓ |
| BYOT (use your own test tool) | — | ✓ | — | — | — |
| Landing page builder | — | — | — | ✓ | ✓ |
| Intelligence | |||||
| CRO roadmap | — | Read-only | Full | Full | Full |
| North AI queries | 3/mo | 20/mo | 50/mo | Unlimited | Unlimited |
| Weekly digest email | — | ✓ | ✓ | ✓ | ✓ |
| White-label reports | — | — | — | — | ✓ |
| Support | |||||
| Human operator support | — | — | — | ✓ | ✓ |
| Weekly strategy calls | — | — | — | — | ✓ |
| Slack channel | — | — | — | ✓ | ✓ |
Common questions
What does the free audit include?
A full AI crawl of your site, a ranked list of conversion opportunities with revenue estimates, and a personal walkthrough email from the Compound team. No credit card. No commitment.
What's the Intelligence tier for?
Intelligence is built for teams that already have an A/B testing tool (VWO, Optimizely, Convert, etc.) and want Compound's AI research layer on top. You get GA4 + Clarity integration, a CRO signals dashboard, and North AI — without switching your test infrastructure.
How quickly can I get a live test running?
Most sites are running their first experiment within 48 hours of their audit. The AI generates the hypothesis, variant code, and experiment automatically — we review and launch it.
Do I need to install anything on my site?
One script tag in your site's <head>. It's a lightweight 3KB script — async, doesn't affect page speed. Takes 10 minutes to install and we walk you through it.
How does the revenue attribution work?
Compound connects to your GA4 data and maps every experiment result to revenue impact using your actual conversion rates and average order value (or MQL value for B2B). Every result is shown in dollars, not just percentages.
What's the difference between Self-Serve, Managed, and Scale?
Self-Serve gives you full platform access — AI does the research, you operate the tests. Managed means a Compound operator handles everything for you: infrastructure setup, every experiment launch. You stay in the loop via Slack but don't need to touch the tooling. Scale adds weekly strategy calls, white-label reports, SEO content pipeline, and unlimited sites — built for agencies or brands running a full CRO program.
Can I cancel anytime?
Yes. Monthly plans can be cancelled anytime from your account settings, effective at the end of the billing period. No contracts, no cancellation fees.
Still have questions?
We personally review every audit request. Email us directly — real person, real reply.